The leads were never the problem. Nobody answered them.

Why we built it

A business pays for a lead, and then answers it a day later. Sometimes a week. Often never. The lead didn't go cold because it was a bad lead — it went cold because nobody got to it while it was still warm, and nobody came back a second time.

Every tool in the stack assumes somebody is driving. A CRM waits to be updated. A sequencer sends step two and stops. A dialer needs a person to press call. The work that actually converts a lead — answering fast, then staying with it for weeks across whatever channel they respond on — is the work nobody has time for.

So we built Leaderra: an AI appointment setterfor the leads a company already has. It answers in seconds, follows up across email, phone, WhatsApp, iMessage and SMS until the lead replies or asks it to stop, and books the real ones on the calendar. We provide the phone numbers, the email infrastructure and the integrations, and we do the setup. We don't source or generate leads — we work the ones you own.

Who's behind it

Assaf Blitz

Founder

I built Leaderra to solve a problem I faced every day.

I was buying lead lists that became outdated almost immediately, juggling disconnected tools, and going into sales calls without understanding why a prospect might be ready to buy. Instead of helping me move faster, my GTM stack created more manual work.

So I started building — first the data side, because that's where I thought the problem was.

Running it on real pipelines taught me something else. Better data helped, but the leads I lost weren't the ones I couldn't find. They were the ones nobody answered in time, and nobody followed up with twice. That gap was worth more than any list.

So Leaderra became the thing that closes it: an AI appointment setter that answers your leads in seconds and stays with them for weeks. Same principle I started with — do the work nobody has time to do — pointed at the part that actually costs you meetings.

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How we operate